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    Answer the public

    Search listening tool for market, customer & content research - AnswerThePublic

    Discover what people are asking about…

    Enter a topic, brand or product. Use 1-2 words for best results Enter a topic, brand or product Use 1-2 words for best results
     

    Discover what people are asking about…

    Enter a topic, brand or product. Use 1-2 words for best results Enter a topic, brand or product Use 1-2 words for best results

    Who is this strange robot? What does it all mean? Watch from the start >

    Get instant, raw search insights, direct from the minds of your customers

    There are 3 billion Google searches every day, and 20% of those have never been seen before. They’re like a direct line to your customers’ thoughts…

    Sometimes that’s ‘How do I remove paper jam’. Other times it’s the wrenching fears and secret hankerings they’d only ever dare share with Google.

    search field with the term shorts, with search engine suggestions of relevant searches below
    search field with the term shorts, with search engine suggestions of relevant searches below

    Discover an untapped goldmine of content ideas

    AnswerThePublic listens into autocomplete data from search engines like Google then quickly cranks out every useful phrase and question people are asking around your keyword.

    It’s a goldmine of consumer insight you can use to create fresh, ultra-useful content, products and services. The kind your customers really want.

    search behaviour visualisation wheel from AnswerThePublic of the keyword shorts, and dozens of related searches
    search behaviour visualisation wheel from AnswerThePublic of the keyword shorts, and dozens of related searches

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    “Google searches are the most important dataset ever collected on the human psyche

    Seth Stephens-Davidowitz, Former Google data scientist and author of the book “Everybody Lies”

    Angharad Lock profile pic

    "AnswerThePublic enables us to get a deeper level of understanding of how people search around topics - revealing questions and queries which you wouldn’t necessarily think of off the top of your head. It’s also super easy to use and digestible."

    Angharad Lock, SEO Executive. Noisy Little Monkey

    Mohammad Khan profile pic

    “When it comes to writing content AnswerThePublic ensures that it's as optimised and targeted as possible. It's helping us grow with the organic keywords. We can answer people’s questions as closely as possible, so we're showing a lot more.”

    Mohammad Khan, SEO Executive, Prestige Flowers

    Ann Handley profile pic

    “AnswerThePublic. It’s a fantastic, beautiful way to explore questions and problems that your prospects or customers actually have. (I really like the Prepositions wheel. Try it. You’ll see what I mean.)”

    Ann Handley, Digital marketing & content expert, annhandley.com

    Every month 20,000+ companies do awesome things with AnswerThePublic

    customer logos; Bottle, Precision Marketing Group, First, Noisy Little Monkey, Marketing Profs
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    We use AnswerThePublic to add insight, validation, and creativity to our digital PR and content strategies – even pitches and proposals. It uncovers rich, less crowded, and sometimes surprising areas of search demand we wouldn’t otherwise reach. It has increased the search potential of our clients’ website and content through organic search.”

    We use AnswerThePublic to add insight, validation, and creativity to our digital PR and content strategies – even pitches and proposals. It uncovers rich, less crowded, and sometimes surprising areas of search demand we wouldn’t otherwise reach. It has increased the search potential of our clients’ website and content through organic search.”

    Sarah Evans, Senior Digital Strategist, BOTTLE PR
    Bottle PR logo

    Sarah Evans profile pic

    With your content and our search listening tool, it’s easy to grow your business

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    Meet your customers exactly where they are

    Create eerily relevant content that strikes a chord and drives more traffic, downloads, views and shares.

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    Keep your finger firmly on the pulse

    Get updates when people talk about your keyword in new ways. Monitor trends and compare search behaviour over time.

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    Uncover hidden treasures

    Discover unexpected insights and hidden niches that boost organic search and give your campaigns a winning edge.

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    Stop wasting time on gut-feel and guesswork

    Fill your content calendar (fast) and say goodbye to writer’s block with endless content ideas based on meaningful keyword search.

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    Make solid business decisions: take fewer risks

    Get front row seats to what people are Googling — in real time — and use search data to make bold business-building decisions.

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    Streamline your content production

    Identify content ideas without manually having to sift through individual keywords. Save days and even weeks of time.

    Anyone can use AnswerThePublic to create better content

    Try for free Explore our plans

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